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HEVC: the new MPEG format reduced the size by half while keeping the quality

The Moving Picture Experts Group (MPEG), a group of experts in audio and video technologies are working on a new standard for audio and high-definition video compression, which promises to reduce the file size by half, while maintains the same or superior quality.

The new standard will be called (for now) “High Efficiency Video Coding” (HEVC), also known as H.265 and MPEG-H Part 2. This format presents a big step to save the bandwidths used today for online videos, live streaming video and Internet TV, trends that, in recent times, are becoming one of the main uses of network, where video represents a large proportion of the information being transferred over the Internet. In fact, according to projections indicated that by 2015 90% of Internet traffic will be video.

Other features of the new standard, is it even possible to double the current quality of the HD video format (H.264 or MPEG-4 Part 10), although no mention if the same size or larger, but logic should be the same size or slightly more.

This news is certainly a good sign, especially for those who like to see online content via their Smartphone, and will consume less bandwidth in their media plans, and also for those who like to enjoy HD content from Internet.

According to experts, it is expected that we can see the new standard in commercial products in 2013, which should be adopted by SoC companies, graphic cards, video chips, processors, smartphone, tablets, TV networks and industry electronics consumer in general.

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